BUSINESS PLAN SUMMARY

INTRODUCTION

This Business Plan Summary is a high-level overview that is simplified so that you don’t need to be an accountant to understand it.

Gleeson Digital Media is located in London, and we help cosmetic dental practices attract cosmetic dental patients with our bespoke promotional videography.

I started 2 businesses in 2 different countries without any money, so I’m very experienced at generating sales.

But this business plan isn’t about me.

If you want to find out more about my background, experience & qualifications, click here: linkedin.com/in/gary-gleeson/.

VIDEOGRAPHERS & EDITORS

We are using a scalable subcontractor’s business model, getting videographers from the Institute of Videographers that is located in the UK and we will be looking for video editors in Spain.

STAKEHOLDERS

  • Some of Gleeson Digital’s clients are shareholders
  • Some Family members are shareholders
  • 2 investors
  • PwC UK as auditors
  • AIB as bankers

OFFER

£5,000 GOLD PACKAGE
  • A 90-second promotional video
  • Shorter versions & different sizes for social media
  • Animated logo
  • Graphics for social media
  • Business stationery redesigned if required
  • 1 personal LinkedIn Profile Rewritten & Rebranded

AVAILABLE TO 1 PERSON ONLY

£10,000 PLATINUM PACKAGE

Same as above & these:

  • A BETTER THAN A MONEY-BACK GUARANTEE of £12,000 in 12 months
  • 1% share in Gleeson Digital Media

 

WHO WE ARE LOOKING FOR

An entrepreneurial dentist or investor to be a client & a 1% shareholder.

SHORT-TERM CLIENT GENERATION

    Free LinkedIn & Instagram Direct messages on social media
    Low Cost Post Send an After Eight by post & follow up
    Paid Instagram & Facebook Trial low-cost advertising campaigns, then go all in
    Paid LinkedIn Trial low-cost advertising campaigns, then go all in
    Referral Income Clients We will donate 5% of all referral income to a registered charity in the UK called Crisis.org.uk because it’s cheaper than paying 10% sales commission to our sales team, & it’s excellent for corporate PR

     

    MEDIUM-TERM CLIENT GENERATION

    Dentists in the Home Counties, then the rest of England & perhaps throughout the UK.

     

    LONG-TERM CLIENT GENERATION

    Open to all businesses in England & perhaps throughout the UK.

     

    Only 1 or 2 cosmetic dental patients will cover the cost of both options.

    Email me, Gary Gleeson, at gleesondigitalmedia@gmail.com, or message me on LinkedIn here: https://www.linkedin.com/in/gary-gleeson/.

    Or better still, just click the red & white button below to book yourself in for a time slot for me to telephone you.

    Upddated on 5th of January 2026

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